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15.12.2025
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Zillow reveals the 10 most festive holiday towns in America
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A new analysis discovers where the holiday spirit shines brightest in home listingsSEATTLE, Dec. 15, 2025 /PRNewswire/ -- Looking for a place where it's beginning to look a lot like Christmas? Zillow® has unwrapped its list of America's most festive towns: 10 places where the holiday spirit doesn't stop at Main Street, but shines through in for-sa...
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11.12.2025
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Most home buyers skip rate shopping, potentially costing them hundreds a month
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Even small rate differences can expand the number of homes within reach for buyers facing strained affordabilityNearly 7 in 10 mortgage shoppers submit only one application.A buyer can save $1,100 a year by reducing their mortgage rate 50 basis points when they purchase a typical U.S. home.A savings of this size would have made 22,000 more homes o...
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10.12.2025
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Santa's House is back on Zillow with bold new holiday looks
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Yes, Santa has restyled his iconic North Pole cabin and no, he did not hold back — take the tour and check out every new styleSEATTLE, Dec. 10, 2025 /PRNewswire/ -- Every December, Santa Claus opens the doors to his cozy North Pole cabin on Zillow so that families everywhere can share in a little holiday magic. This year, he's gone all in on decor...
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Worth to know
20.10.2025
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24.11.2025
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Home buyers see record discounts just in time for Black Friday
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The typical U.S. listing saw $25,000 in cumulative price cuts in October, matching the largest discounts Zillow has ever recordedTypical price cuts remain near $10,000, but multiple reductions are becoming more common as homes take longer to sell. Most sellers have the equity to trim prices and still profit.Relative to typical home values, the lar...
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20.10.2025
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18.11.2025
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Mortgage-rate dip lifts affordability to a three-year high, sparks a fall housing flurry
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Buyers and sellers took advantage of a rare affordability break in October
An October dip in mortgage rates helped drive a 5% annual increase in both new listings and pending sales.
Inventory continues to recover from record lows reached in 202...
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17.11.2025
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53% of U.S. homes lost value in the past year, the most since 2012
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But losses since the last sale of homes are rare — owners aren't selling for a loss
Most homes have declined in value from their peak, with an average drawdown of 9.7%.
Just 4.1% of homes have lost value since their last sale, a smaller share t...
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© PR Newswire
06.11.2025
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Half of Anywhere Real Estate agents say they would consider leaving if Compass acquisition moves forward
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About 70% of Anywhere agents surveyed said it is not in a seller's best interest to sell their home on a private listing network
SEATTLE, Nov. 6, 2025 /PRNewswire/ -- About half (53%) of Anywhere Real Estate agents in a new survey say they would leave or might c...
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20.10.2025
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Lower mortgage rates extend housing momentum into fall
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Buyers and sellers remained unseasonably active, bouncing back after an August lull
The number of buyers markets more than doubled, rising from six to 15 over the past year.
New listings from sellers rose 3% annually, emerging from a 3% annual...
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17.10.2025
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Rental affordability reaches four-year high
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Rent growth cools and concessions from landlords rise to new record levels
Rental affordability is better than it's been in four years, requiring 28.4% of median household income nationwide.
Landlords are offering concessions on 37.3% of rental...
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15.10.2025
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Zillow announces Zillow Pro: A suite of products designed to transform how agents capture business and meet consumer needs
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Powered by Zillow's data and AI, Zillow Pro unites Follow Up Boss, My Agent and Agent Profiles into one experience to help agents capture more opportunities and close more deals
SEATTLE, Oct. 15, 2025 /PRNewswire/ -- Zillow® today introduced Zillow ProSM, a firs...
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14.10.2025
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Zillow and Esusu partner to expand credit-building for renters nationwide
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Groundbreaking partnership allows any renter to report rent payments for as little as $20 per year
SEATTLE and NEW YORK, Oct. 14, 2025 /PRNewswire/ -- Renters who pay on time deserve credit for it. Zillow® is expanding its rent reporting capabilities through a n...
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09.10.2025
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Housing Connector and Zillow Reach Major Milestone in Addressing Homelessness
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A national public-private partnership leverages technology, property partnerships, and human-centered design to house 10,000 individuals—and scale to thousands more.
SEATTLE, Oct. 9, 2025 /PRNewswire/ -- In a time when America faces a housing crisis of historic...
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20.10.2025
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30.09.2025
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More than 50 brokerages adopt Zillow Showcase as go-to tool for listing marketing innovation
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Top brokerages across the U.S. embrace Zillow's next-gen listing experience to help agents win more listings and sell homes faster
SEATTLE, Sept. 30, 2025 /PRNewswire/ -- Zillow® today announced a major milestone in the expansion of its flagship listing marketin...
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16.09.2025
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Sellers slam the brakes; new listings fall to record low for August
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Buyers' competitive momentum halts as sellers respond to slower sales
Market momentum shifts: Buyers' recent run of gaining leverage is cut short. Price cuts ease from peak: The share of listings with a price cut moderated to 26%, down from the all-time high of 27% in July.Inventory high but shrinking: While total for-sale inventory is up 15% yea...
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10.09.2025
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Zillow brings AI-powered Virtual Staging to Showcase listings
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A new on-demand feature helps buyers picture the potential — and gives agents using Zillow Showcase a competitive edge
SEATTLE, Sept. 10, 2025 /PRNewswire/ -- Zillow® today announced the launch of Virtual Staging, an AI-powered feature built directly into Zillow Showcase℠, the company's premium listing experience. Now, home shoppers viewing listi...
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26.08.2025
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Zillow and Berkshire Hathaway HomeServices team up to empower agents, supercharge listings using Showcase
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US-based agent network can access Showcase to help sellers increase exposure for faster sales
SEATTLE, Aug. 26, 2025 /PRNewswire/ -- Zillow® and Berkshire Hathaway HomeServices today announced an agreement to provide the U.S.-based members of its network with access to Zillow Showcase, Zillow's AI-powered premium listing experience. This new agre...
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25.08.2025
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Zillow unveils Unlock conference for agents: A gathering where real estate's boldest thinkers build what's next
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Jessica Alba, Alison Levine and Kacey Musgraves are among the guest headliners at Zillow's flagship event, which delivers unmatched access to strategy, technology and transformation
SEATTLE, Aug. 25, 2025 /PRNewswire/ -- Zillow today announced the official agenda and headliners for Unlock 2025, a next-generation real estate experience. The event...
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18.08.2025
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Home values are rising in half the country, falling in the other
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Buyers gain negotiating leverage, but high costs keep many on the sidelines
Buyers continue to gain leverage. Now, 27 major metros are in buyers' favor or neutral, up from 24 last month. Listings are lingering: The median for-sale home has been listed for 60 days, the longest of any July in Zillow data.Sellers cut prices on 27.4% of listings, a r...
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13.08.2025
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A mansion for less than $1 million? That's the norm in four markets
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Seven in 10 U.S. mansions are valued above $1 million
The median mansion costs less than $1 million in four large metro areas: Buffalo, Indianapolis, Cleveland and Memphis.Nationwide, the median mansion is worth more than $1.4 million, and more than $4.5 million in four major California markets.An entry-level 5,000-square-foot home, or a "starter...
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21.07.2025
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For sale signs multiply: Inventory hits 5-year high, price cuts surge
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Buyers gain negotiating leverage in newly balanced housing market
1.36 million homes were for sale in June, the most since November 2019.The market is balanced or in buyers' favor in 28 of the 50 largest US metros. A record-high 26.6% of listings dropped prices in June; cuts are most common in the Sun Belt and Mountain West.SEATTLE, July 21, 2025...
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15.07.2025
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Summer just got hotter: Zillow debuts five powerful new features
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AI-powered, data-driven tools supercharge the home shopping experience, from immersive tours to buying power insights
SEATTLE, July 15, 2025 /PRNewswire/ -- The hottest tour of the summer is here, and it's only on Zillow®. Zillow's Summer Launch debuts five new features to make home shopping, selling and renting easier — and it's headlined by Sky...
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09.07.2025
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US housing deficit grew to 4.7 million despite construction surge
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8.1 million families 'doubled up,' sharing their homes with people not related to them
America's housing deficit grew by 159,000 homes in 2023, according to the latest Census data.Roughly 1.4 million new homes were added to the housing stock in 2023, but that number didn't keep pace with 1.8 million newly formed families. Millennials represent th...
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© PR Newswire
02.07.2025
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Saying yes to pets pays off for landlords
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Renters with pets are on the rise, and Zillow data shows listings that welcome them rent faster
Rental listings on Zillow that allow pets are typically leased eight days faster.Fifty-eight percent of renters have pets, up from 46% in 2019.Austin, Dallas and San Antonio had the highest share of pet-friendly rental listings on Zillow last year.SEAT...
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30.06.2025
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Buyers need a $17,000 raise to afford a home
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Even with a $73,000 down payment, median earners would require a pay increase to afford the monthly mortgage
A median-income family would need a $17,670 raise to afford the mortgage payments on a typical U.S. home.In four California markets, median earners would require a six-figure raise to afford the typical home.Currently, median earners can a...
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16.06.2025
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Market tips toward balance as inventory rises and competition eases
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Calmer economic seas revive home sales in May, but buyers still face confounding costs
Newly pending sales rose 3.5% in May from a slower April and now stand 0.9% above last year.The number of available homes to buy increased to 1.3 million, giving buyers more options than in any month since July 2020. Buyers don't quite have the upper hand, but...
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05.06.2025
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Luxury housing market loses spring momentum
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While activity is slowing, luxury home values are higher than last year in all major metros except Austin, Tampa and Miami
New listings and pending sales are both down, as luxury buyers and sellers cope with economic uncertainty.The typical luxury home is worth about $1.8 million nationwide, ranging from just over $835,000 in Buffalo to nearly $6...
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29.05.2025
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Sun Belt buyers hold the most power this spring
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More homes for sale and more price cuts make this home shopping season more promising for buyers in many markets
There are 5.5 engaged home shoppers for every for-sale listing nationwide.In parts of the Northeast, buyers outnumber listings 10 to 1, fueling bidding wars and fast sales.Twelve of the 14 least competitive markets are in the Sun Belt,...
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28.05.2025
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Rental-hunting season hits fever pitch as June begins, Zillow data shows
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Smart search tips to beat the competition and bag the perfect pad without overspending
Website traffic, messages to landlords and applications on Zillow Rentals typically peak in the first week of June.Renter households are at a record high, and renters are far more likely to move than homeowners.2025 is shaping up to be even busier than recent y...
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15.05.2025
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Home listings surge as buyers move carefully in spring market
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Sales still lag behind new listings, despite lower mortgage costs
Newly pending sales in April fell 2.5% compared to a year ago, despite lower average mortgage rates. Sellers are more enthusiastic than buyers; new listings rose 7.6% over last year. Mortgage payments are 1.3% smaller than last year due to lower rates and moderating home value gro...
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13.05.2025
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Climate risk threatens to widen the racial wealth gap
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Homeowners of color are more likely to face major climate hazards — and the rising costs that come with them
Hispanic homeowners are more likely than white homeowners to own homes at major risk of wildfire. Black homeowners are more likely to face extreme wind.The costs of homeownership are rising in high-risk areas, disproportionately affecting...
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12.05.2025
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Number of markets where renters need to earn $100K to afford rent has doubled since 2020
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Nationwide, the salary required to afford rent is $20K higher than it was five years ago
Renters need to make six figures to comfortably afford rent in eight major markets, up from four markets five years ago.The most expensive rental markets, with the highest required income, are San Jose ($137K income), New York ($145K) and Boston ($127K).The...
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24.04.2025
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West USA Realty joins Zillow in championing transparent listing practices
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Major Arizona brokerage inks agreement to align with Zillow's consumer-first listing access standards
SEATTLE, April 24, 2025 /PRNewswire/ -- West USA Realty, the Southwest's largest regional real estate brand, is joining Zillow in its pro-consumer commitment to listing transparency and ensuring the largest possible audience of buyers can see its...
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23.04.2025
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Fast-growing Epique Realty to equip agents with Zillow Showcase to win more listings
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Brokerage will include Zillow Showcase in its innovative marketing suite to help agents elevate the listing experience for sellers
SEATTLE, April 23, 2025 /PRNewswire/ -- Zillow® and Epique Realty today announced a product partnership that gives Epique agents access to Zillow Showcase℠, an AI-powered listing experience exclusive to Zillow, as pa...
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17.04.2025
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Home values flatten as sellers outnumber buyers
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Buyers wrestling with economic turmoil and affordability challenges were less motivated by lower rates in March
Home values nearly stood still, rising 0.2% during a month normally characterized by high growth.New shoppers have 19% more options to choose from than a year ago, and a rising share of homes have been on the market for more than a mont...
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15.04.2025
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Zillow's listing performance feature gives agents deeper market insights sellers value
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Available for Showcase listings, the new listing performance insights tool empowers agents with actionable insights to have more informed conversations with sellers
SEATTLE, April 15, 2025 /PRNewswire/ -- Zillow® today announced the launch of powerful new listing performance insights exclusively for Showcase listings. This cutting-edge tool is de...
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11.04.2025
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NextHome joins Zillow in consumer-first commitment to real estate listing transparency
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NextHome inks agreement to align with Zillow's listing access standards
SEATTLE, April 11, 2025 /PRNewswire/ -- NextHome is the most recent company to join Zillow in its pro-consumer commitment to listing transparency and committing to ensure the largest possible audience of buyers can see its listings. Zillow this week introduced new standards...
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10.04.2025
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Zillow and eXp announce consumer-first commitment to real estate transparency
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New Zillow standards: a listing marketed to any buyer must be available to every buyer
SEATTLE, April 10, 2025 /PRNewswire/ -- Zillow today announced new standards for listing transparency and already the tide is turning against the anti-consumer practice of encouraging sellers to list their homes off-market. eXp Realty, a vocal advocate for tran...
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08.04.2025
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Zillow product partnership with HomeServices of America empowers agents with Zillow Showcase
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Zillow's AI-powered Showcase experience delivers premium listing visibility, helping HomeServices agents attract more buyers and win more listings in a competitive market
SEATTLE, April 8, 2025 /PRNewswire/ -- Zillow® and HomeServices of America® are together empowering agents within HomeServices of America companies through the use of Zillow Sho...
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24.03.2025
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Privately listed homes disproportionately harm sellers of color
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Home sellers in communities of color lose $6,000 more on average when selling off the MLS
SEATTLE, March 24, 2025 /PRNewswire/ -- Home sellers who did not list their properties on the Multiple Listing Service (MLS) — a database that allows listings to be openly marketed to all home buyers and agents — lost out on more than $1 billion collectively...
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17.03.2025
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Expect lower mortgage rates to energize home buyers and sellers
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Well over 1 million homes are available to buyers, the most for this season in five years
Annual home value growth has slowed to an 18-month low of 2.1%, helping buyers make up ground on affordability.Listings are going pending in 23 days, more slowly than in recent years. A total of 1.04 million homes were on the market in February, the most for...
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12.03.2025
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Climate risks threaten trillions of dollars in real estate
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Eleven major metro areas have at least $100 billion of residential real estate at major risk of fire. Six of those are in California
SEATTLE, March 12, 2025 /PRNewswire/ -- Trillions of dollars' worth of real estate is at major risk of damage from flood, fire or extreme wind, a new Zillow® analysis finds....
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27.02.2025
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Hot markets and home feature fads: How the pandemic changed home buying
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Record price growth, new in-demand features and a rise in virtual home touring mark the past five years in the housing market
U.S. home values are up 45% since the start of the pandemic five years ago. Home values and rents shot up most significantly in Miami.There are nearly a million more $1 million homes nationwide than there were five years a...
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20.02.2025
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Black first-time home buyers see strongest rebound as national rates decline
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SEATTLE, Feb. 20, 2025 /PRNewswire/ -- While recent first-time home buyer rates have declined nationally, Black buyers have experienced the strongest rebound. A recent Zillow® survey found that 62% of Black home buyers purchased their first home in 2024, holding steady from the previous year. In comparison, overall, first-time buyers made up just...
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12.02.2025
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Sellers ramp up price cuts to woo struggling buyers
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Competition over homes is relatively soft as mortgage rates stymie sales, letting inventory recover
Nearly 23% of sellers cut their home's list price, the highest share of any January in Zillow records.Buyers have more negotiating power than in any January over the past five years.Competition varies widely by region but is fiercest in the San Fra...
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11.02.2025
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Zillow and Redfin partner to make apartment hunting easier and give listings more exposure
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Agreement adds the Redfin sites to the Zillow Rentals Network, enhancing the rental search experience for renters while helping property marketers reach a broader audience
SEATTLE, Feb. 11, 2025 /PRNewswire/ -- Zillow® and Redfin today announced a partnership making Zillow the exclusive provider of multifamily rental listings (properties with 25...
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22.01.2025
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Single-family rents reach record high, 20% above apartments
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It costs about $350 more each month to rent a single-family home
Rents for single-family homes are up 41% over pre-pandemic norms; multifamily rents have risen 26% in that time. Concessions are being offered on two out of every five rental properties on Zillow, another record. For-sale inventory continues to recover, but is still 25% below pre-p...
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07.01.2025
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Buffalo thunders back as Zillow's hottest market for 2025
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Affordability and job growth are key drivers of competition
Competition among buyers never cooled in Buffalo last year, and that heat should keep smoldering through 2025.Hot markets spread from the Northeast, Great Lakes and South regions into the Midwest and West.Virginia Beach jumped farthest up the list from 2024, leapfrogging over 23 markets...
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20.12.2024
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Zillow reveals 2024's most popular - and most unusual - home searches
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Natural language search reveals insights into how people searched for homes this year
SEATTLE, Dec. 20, 2024 /PRNewswire/ -- From barns to laser tag, Zillow® AI-powered natural language search revealed 2024's unique home-search trends, offering a window into what Americans wanted in their next home....
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17.12.2024
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The Northeast is home to Zillow's most popular market for the second year running
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Exurban cities dominated Zillow's most-popular cities list in 2024, as affordability challenges linger
SEATTLE, Dec. 17, 2024 /PRNewswire/ -- This year, Zillow® shoppers could not get enough of Manchester, New Hampshire — Zillow's most popular city of 2024. Cities in the Northeast dominated Zillow's list of most popular markets for the second yea...
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16.12.2024
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Home sales poised to increase next year, if rates cooperate
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Zillow forecasts a gradual but bumpy decline in rates, impacting sales and price growth
Zillow's 2025 forecast expects only about 100,000 more sales than in 2024.Home value growth nationwide is predicted to be low and slow: 2.2% over 2025.Inventory and new listings are trending in the right direction, reducing pandemic-era deficits.SEATTLE, Dec....
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10.12.2024
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Santa's House returns to Zillow with new 'Let Santa Know You Moved' feature
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Families can tour the Clauses' North Pole cabin, one of Zillow's most popular off-market homes, as well as update Santa with their new address
SEATTLE, Dec. 10, 2024 /PRNewswire/ -- Zillow® brings back the magic of the holidays with the return of Santa's House, a festive favorite viewed more than 3 million times. This beloved off-market home intr...
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05.12.2024
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A 'silver tsunami' won't solve housing affordability challenges
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Empty-nest households that could add to inventory aren't where they're needed most
There is an oversupply of 12.8 million empty-nest homes.However, this potential supply is not located in the markets experiencing severe housing shortages.Pittsburgh, Buffalo, Cleveland, Detroit and New Orleans have the largest share of empty nest homes.The highest...
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25.11.2024
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Zillow predicts more buyers will come out ahead in a bumpy 2025
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Unpredictable mortgage rates will play a big role in shaping next year's housing market
The housing market is expected to slowly become unstuck, but mortgage rates could be a spoilsport, with their unpredictability expected to make planning for a home purchase a challenge.
Buyers markets will spread to the Southwest unless rates fall dram...
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20.11.2024
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Competition for homes easing fastest in Florida, Texas
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New construction and recovering inventory are helping shift markets in favor of buyers down south
More markets are tilting in favor of buyers — including a few outside the South.Sold homes are typically on the market for 23 days before selling, a week faster than last year.October's mortgage-rate rebound raised monthly mortgage costs by 2.8% over...
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19.11.2024
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Short-lived mortgage rate relief boosted affordability to a 19-month high in September
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Unpredictable rate movements are quickly changing the affordability picture for home shoppers
Lower mortgage rates in September brought the share of homes a middle-income household could comfortably afford to a 19-month high.Mortgage rates have already climbed back to nearly 7%, highlighting the need for real-time data for buyers to understand wh...
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31.10.2024
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Buying like it's 2021: Nearly half of recent buyers have a mortgage rate below 5%
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New Zillow survey data finds many buyers are securing lower mortgage rates from home builders, sellers, or borrowing from friends or family members
Although average mortgage rates are much higher, 45% of buyers who have purchased a home in the past year report having a rate below 5%.Mortgage rates rose from 2.65% in 2021 to 7.79% in fall 2023, i...
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22.10.2024
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3 in 5 Gen Z renters are rent burdened, but Millennials had it worse
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More than half of Gen Z renters are rent burdened in each of the country's 30 largest metros
58.6% of Gen Z renters nationwide are rent burdened, though 60.2% of Millennials experienced rent burden at the same ageIn more than half of the 30 largest U.S. metros, Millennials in 2012 were more likely to be rent burdened than Gen Z renters at the sam...
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15.10.2024
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Mortgage rate dip makes for a lively 'last call' in this year's home shopping season
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New listings and sales moved closer to pre-pandemic norms in September.A buyer who could have afforded the typical U.S. home in May saw their buying power boosted by more than $40,000 by September, thanks to lower mortgage rates.Buyers markets are spreading across the Southeast, with more homes for sale than in most other areas of the country.SEA...
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14.10.2024
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Hispanic homeowners narrow home value gap to smallest margin on record
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SEATTLE, Oct.14 , 2024 /PRNewswire/ -- Recent Zillow® research shows Hispanic homeowners making strides in narrowing the home value gap with white homeowners over the past two years, regaining ground lost during the pandemic. The gap is now the narrowest ever observed....
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26.09.2024
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Zillow introduces First Street's comprehensive climate risk data on for-sale listings across the US
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For-sale listings on Zillow will now feature detailed climate risk information for five key categories — flood, wildfire, wind, heat and air quality — along with insurance recommendations
SEATTLE, Sept. 26, 2024 /PRNewswire/ -- Zillow® is introducing climate risk data, provided by First Street, the standard for climate risk financial modeling, on...
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